In Hangzhou, the “The leading city of the digital economy“, the MBA program of Alibaba Business School takes “Digital Drives Business, Innovation Reshapes Value“ as its mission. Relying on the Alibaba ecosystem and the digital industrial resources in the Yangtze River Delta, it constructs an educational model integrating “business + technology + entrepreneurship“. As the first MBA program in China deeply empowered by an internet giant, this is not only a laboratory for digital business but also an incubator for future entrepreneurs!

I. The Ecological Genes of Alibaba, Creating a New Benchmark for Industry-Education Integration

Alibaba-related Practical Courses: 18 exclusive courses such as “New Retail Omni-channel Operations“, “Cross-border E-commerce Ecological Strategy“, and “AI-driven Business Decision-making“ have been jointly developed by senior executives of Alibaba Group, directly targeting core business scenarios such as Taotian, International Digital Business, and Cainiao.

Dual-mentor Training System: Each student is equipped with one expert above P9 level from Alibaba (covering business lines such as Ant Financial, Alibaba Cloud, and Hema) + one academic mentor.

Training Network of Ecological Enterprises: Jointly build practice bases with 45 Alibaba ecological enterprises such as DingTalk, Fliggy, and Rhino Digital, and deeply participate in real business battles such as the optimization of the Double 11 promotion strategy and the design of the RCEP cross-border logistics plan.

II. The Digital Hub of the Yangtze River Delta, Seizing the Opportunity of Trillion-level Tracks

Collaborative Innovation between the Government and Enterprises:

Jointly build a “Digital Business Laboratory“ with the Hangzhou Cross-border E-commerce Comprehensive Pilot Zone and the West Lake Science and Technology Innovation Corridor, and participate in the formulation of policies such as the “Development Plan for the Metaverse Industry in Hangzhou“.

Students can actually operate city-level projects such as the operation of Asian Games digital humans and the construction of the intelligent business district in Xihu District.

Alumni Entrepreneurship Community:

The enterprises founded by graduates cover digital tracks such as live e-commerce, cross-border payment, and intelligent customer service. A total of 217 enterprises have been incubated, among which the valuation of “Magic Chopsticks Technology“ after the Series B financing exceeds 3 billion yuan.

The alumni circle includes leading figures in the live economy such as the CEO of Qianxun Culture and the partner of Yaowang Technology.

Privileges of Data Resources:

Exclusive access to the desensitized database of Alibaba“s data center, and carry out research projects such as the “Consumption Behavior Map of Generation Z“ and the “Analysis of the Competitiveness of the Industrial Belt in the Yangtze River Delta“.

III. The Full-link Empowerment System for Innovation and Entrepreneurship

Dao1 Entrepreneurship Accelerator:

Seed Stage: Eligible to apply for the million-level “Qingcheng Venture Capital Fund“ and receive on-site guidance from product managers of the Alibaba system.

Growth Stage: Connect with resources such as Tmall industrial belt service providers and Lazada cross-border service providers. In 2023, it helped student enterprises achieve a GMV (Gross Merchandise Volume) of over 100 million yuan in the “Chinese Brands Going Global“ project.

Digital Business Sandbox, which provides a simulated environment for various digital business operations:

Equipped with facilities such as a virtual studio for live e-commerce, a cross-border e-commerce simulation customs clearance system, and an AI product selection decision-making platform.

Carry out practical drills such as “Live Broadcast of 1688 Source Factory Goods“ and “Simulation Deduction of AliExpress Overseas Warehouse“.

Venture Capital Community:

Regularly hold the “Yunqi Venture Capital Day“, gathering Alibaba system investment institutions such as Yuanjing Capital and Fengrui Capital.

The project roadshow leads directly to top exhibitions such as Taobao Maker Festival and CES Asia.

IV. Global Digital Business Vision

Southeast Asia Special Module:

Lazada, an e-commerce platform mainly operating in Southeast Asia, and Daraz, another e-commerce platform in the region, jointly carry out the “Southeast Asian Live E-commerce Workshop“ with us. Students can participate in the actual combat of the Indonesian Ramadan promotion.

Set up overseas training bases in Bangkok, Thailand, and Kuala Lumpur, Malaysia.

Silicon Valley Technology Insights:

Send students to visit Google X Laboratory and the headquarters of OpenAI in Silicon Valley every year, and carry out research projects on the “Commercial Implementation Path of AIGC“.

Jointly develop a certified course on “Web3.0 and Business Innovation“ with Stanford Business School.

International Certification Framework:

Integrate the EFMD certification standards into the courses. Graduates can obtain the Alibaba Global Digital Talent Certification (GDT).

Eligible to apply for the digital trade expert qualification of the United Nations International Trade Centre (ITC) without taking an examination.

V. The Dual Engines of Flexible Learning and Career Advancement

Flexible Academic System Design**:

Part-time (weekend classes + online learning), and students can complete their studies flexibly within 2 - 3 years.

Pioneer the “project-based learning“ model, and students can choose their growth paths according to startup companies/transformation of traditional enterprises/professional managers.

Career Acceleration Plan:

Alibaba System Talent Expressway: Give priority to recommending students to core businesses such as Taotian Group, Alibaba International Digital Business Group, and Cainiao Network.

Digital Talent Certification System: Students can simultaneously obtain five major certificates such as the Digital Management Specialist (Alibaba Certification) and the Omnimedia Operations Specialist (Ministry of Human Resources and Social Security).

Salary Doubling Plan: The average salary increase of the 2023 graduating class reached 153%. The highest single-month commission of students in the live broadcast track exceeded one million.

Exclusive Recruitment Season:

Hold the “Yangtze River Delta Digital Economy Talent Summit“, and top MCN institutions such as Wuyou Media and Jiaogefriends conduct targeted recruitment.

When Hangzhou aims to be the “The leading city of the digital economy in China“ and the annual transaction volume of cross-border e-commerce exceeds 100 billion yuan - the MBA program of Alibaba Business School, with the innate genes of the Alibaba ecosystem, creates the “Huangpu Military Academy“ for digital business talents!

Intention Registration:

Students who are interested in applying for adjustment can scan the QR code below to fill in and submit the pre-registration form for adjustment intention starting from today:

Note: The data in this form is only for collecting adjustment intentions and is not a basis for Alibaba Business School to accept adjustments in advance.